Beat the Real Thing?
When the violins played their first chords I couldn’t help but feel a sense of awe. This year’s Rotterdam Philharmonic Gala performance (Prokofiev and Debussy) was nothing short of breathtaking.
Who’s Driving Your Business?
Choosing your primary customer may be the most important management decision you ever make.
Gamification: What if People Cheat?
A few years ago I was working with a major European research institute. In celebration of their 75th birthday they wanted to raise awareness for research and innovation, their core business.
Pick the Right Design
It’s more than one and a half of a century old. It’s one of the longest metro systems in the world. It has one of the highest number of stations.
Creating a New Brand Name: Name Hurricane 3
In this post I will share some of my favorite techniques to help you explore, associate and discover new words and generate great new brand names.
Creating a New Brand Name: Name Hurricane 2
Brainstorming for a great new brand name? In this article I am sharing useful tools, tricks and tips that will help you put together a great Name Hurricane.
Creating a New Brand Name: Name Hurricane
It’s self evident: naming your brand or business right is vital. I don’t think I need to tell you why.