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Not Supposed to Do That

Posted on April 26, 2010 by Bastiaan van de Werk
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During the 50s Noah and Joseph mcVicker ran a factory that produced a whitish goo. Read More →

Posted in opinions & ideas | Tagged creativity, ideas, innovation, marketing, products | Leave a reply

Contagious Creativity

Posted on March 9, 2010 by Bastiaan van de Werk
2

Great ideas are contagious. They jump from person to person and spread. Read More →

Posted in creative thinking | Tagged creativity, ideas, innovation, thinking | 2 Replies

Pirates Kill Music Dead

Posted on January 22, 2010 by Bastiaan van de Werk
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‘Drastic action needs to be taken in order to save the Spanish music industry.” A grave warning by a stern faced Rob Wells (Universal Music Group). Read More →

Posted in opinions & ideas | Tagged innovation, marketing, opinion, technology | Leave a reply

Conservatism Kills Innovation

Posted on January 17, 2010 by Bastiaan van de Werk
1

Some 100.000 to 30.000 years ago humans already dominated most of Europe and the Near East. These people gathered roots and fruits and excelled at hunting large animals. Read More →

Posted in opinions & ideas | Tagged creativity, ideas, innovation, science | 1 Reply

Brainpower!

Posted on January 6, 2010 by Bastiaan van de Werk
4

People parroting the popular claim that we only use 10% of our brain probably speak for themselves. We use all of our brain – fully. Well, at least most of us do.  Read More →

Posted in opinions & ideas | Tagged engineering, innovation, technology, thinking | 4 Replies

Stop the Bibliophiles

Posted on December 26, 2009 by Bastiaan van de Werk
2

“At what age should you buy your kids their first computer?”
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Posted in opinions & ideas | Tagged books, education, innovation, opinion, technology | 2 Replies

Steal as Much as You Can

Posted on December 3, 2009 by Bastiaan van de Werk
2

Good ideas are worth good money. There’s no doubt about it: having better ideas than others gives you a great competitive edge.

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Posted in creative thinking | Tagged creativity, ideas, innovation, opinion | 2 Replies

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recent posts

  • Rotterdam. Make it Happen.
  • A lesson about branding from the Kuro Burger.
  • The Procter & Gamble One Page Memo: Selling an Idea
  • Take the Leap: Press Send!
  • Innovation: Embrace Failure
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